The research phase of the UX process is about fully understanding your business, your market, your customers and the overall goals and expectations of the project.
It’s during the analysis phase that we turn the findings from our research into actionable and shareable insights and use them to inform the conception and design phase
During the design phase, we take all the business requirements, constraints and insights from our research and design and use them to create solutions.
Development & beyond
UX is a team sport, and everyone on our team is responsible for it. As the project moves into development and launch, we continue to test to ensure we’re achieving the desired experience.
During the strategy phase, we work with you to agree to the strategy for the experience, establishing a definition and set of experience principles we want to achieve to inform the design and development process.